Google: Adding Too Many Pages Too Quickly May Flag A Site To Be Reviewed Manually

Google’s Matt Cutts answered a question submitted by another Googler, John Mueller, on YouTube asking, “Should I add an archive of hundreds of thousands of pages all at once or in stages?” The question is, if you build out a new section of your website with tons of content – is it safe to just launch them all at once or should you do smaller chunks at a time? Matt said that Google can handle it either way, but he did say that if...

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Duplicate Content: How to solve the problem

What is the root of the duplicate content problem? As we saw in the previous post duplicate content comes from submitting multiple times the same content in different pages or websites, from using incorrectly multiple domain names and from using incorrect web development and SEO practices. In the first case, the problem is usually caused by the webmasters who try to promote their websites by posting the same articles, texts...

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What Is Your Company’s Digital Marketing IQ?

There is a continuing disconnect with people’s personal use of the internet and how they then apply digital marketing to promote their business. The company CEO will use Google for researching and buying a new car but when it comes to optimizing his web site for ranking high in Google he struggles to see the value and perceives that building a website is all he needs to do to be “found online” and generate mountains of cash. The...

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5 SEO Tools You Might Not Have… Yet

When it comes to lists of SEO tools, you typically see the same names bounced back and forth. Today, I’d like to share some tools I use on a regular basis that you may not have in your toolkit just yet. The best part – they’re all perfect for SEO’s and businesses with smaller budgets. iSpionage You can’t begin any search marketing campaign without a list of great keywords to target.iSpionage is known for their PPC research tools,...

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Google: 5 common mistakes with rel=canonical

Including a rel=canonical link in your webpage is a strong hint to search engines your preferred version to index among duplicate pages on the web. It’s supported by several search engines, including Yahoo!, Bing, and Google. The rel=canonical link consolidates indexing properties from the duplicates, like their inbound links, as well as specifies which URL you’d like displayed in search results. However, rel=canonical...

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10 Things SEOs & SMBs Should Know About New Google Places Dashboard

Recently, Google announced some significant changes to their Google Places dashboard. The wires have been humming ever since, and the reaction has ranged from fall-off-seat excitement to ‘humph, is that it!?’ Whatever the opinion, the truth is that these changes signify a big development in the way Google handles ‘Local.’ Google has been talking up the importance of local for an age, and the increased real estate given to local results...

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SEO Step Delivers Performance

Having worked with some of the biggest brands in India and abroad, SEO Step has the relevant experience and expertise to accomplish high value projects. A strong team of optimizers have contributed to the impeccable reputation that it commands. The portfolio of SEO Step features international brands and boasts of some high performing websites, helped over 700 companies to take advantage of a site that is a lead magnet. SEO Step...

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Study Finds Google’s Penguin Update Getting Stricter Over Time

A study by Portent, an Internet marketing company, shows that Google’s tolerance of spammy links to trigger a Penguin algorithm ranking drop has declined by 30% since the Penguin algorithm launched. The study shows that of the 500,000 links found, Google has been steadily reducing its tolerance for webspam. Now, Google is likely to penalize sites with as little as 50 percent suspicious links in their link profiles, whereas...

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Phone Numbers No Longer Allowed in Google AdWords Ad Text

If you want to include a phone number in your AdWords ad, you'll need to use the call extensions feature. Starting in April, Google will begin disapproving any ads that include telephone numbers in the ad text, according to a recent policy update. The official word from Google: In the next few weeks, we will no longer allow phone numbers to be used in the ad text of new ads. Advertisers who would still like to promote phone...

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Google: Sorry We Accidentally Penalized Your Site

Yesterday, Digg was completely delisted from Google's search index. Some thought it was an issue with their robots.txt file, some thought it was a Google bug and some had no idea what to think. What was it? Google accidentally penalized the whole site. Yes, it was an accident. Matt Cutts, Google's head of search spam, said on Hacker News, "we were tackling a spammer and inadvertently took action on the root page of digg.com." Google...

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Google Launches Notes Service Google Keep

Google today launched Keep, an app that allows you to save things, clip stuff from the web, hoard notes and what not and put them all onto your Google Drive. Yup, you guessed it — it is an imitation to Evernote and many other such applications. It is a good thing that Google has decided to compete with the likes of Evernote — it validates their market. It might actually be good, or even better than Evernote. But I still won’t use Keep....

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Redesign Your Existing Website? Here’s What You Should Consider

It’s often a dilemma for marketers, whether they should redesign their website. Some of the fears of redesigning a website are that the web traffic would stall and the search engine rankings would drop. There are few aspects that need to be taken care of while redesigning the website. Following article would help you in getting your redesigned website right. Continue Brand Theme:- Though the approach towards the new website should be fresh, there should be a continuing string of brand themes and elements that need to...

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